Privacy Policy

Voyagers Hook Fishing Company LTD Last updated: 5 June 2026

Voyagers Hook Fishing Company LTD ("we", "us", "our") is committed to protecting and respecting your privacy. This policy explains what personal data we collect, how we use it, and the rights you have over it.

We are registered with the UK Information Commissioner's Office (ICO) and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

If you have any questions about this policy or how we handle your data, contact us using the details above.

1. Who we are

For the purposes of data protection law, Voyagers Hook Fishing Company LTD is the "data controller" responsible for your personal data. This means we decide how and why your data is processed.

2. The information we collect

We may collect and process the following information about you:

  • Identity and contact details - your name, email address, phone number, and billing and delivery addresses.

  • Order information - the products you buy, order value, membership purchases, and order history.

  • Payment information - payment is processed securely by our payment providers. We do not store full card details on our website.

  • Account information - your login details and saved preferences if you create an account or join the Hook Club.

  • Communications - any messages you send us by email, phone, the chat function, or our contact form.

  • Technical and usage data - your IP address, browser type, device information, and how you use our website, collected through cookies and similar technologies (see our Cookie Policy).

3. How we use your information

We use your personal data only where we have a lawful basis to do so. These bases are:

  • To perform our contract with you - processing and fulfilling your orders and memberships, taking payment, arranging delivery, and providing customer service.

  • To comply with a legal obligation - keeping records for tax, accounting, and consumer-protection purposes.

  • For our legitimate interests - improving our products and website, preventing fraud, and responding to your enquiries, provided your rights do not override these interests.

  • With your consent - sending you marketing emails and using non-essential cookies. You can withdraw consent at any time.

Specifically, we use your data to:

  • process, fulfil, and deliver your orders and memberships;

  • send order confirmations, delivery updates, and service messages;

  • respond to your questions and provide customer support;

  • manage your account and Hook Club membership if applicable;

  • send marketing about products and offers, where you have agreed to receive it;

  • detect and prevent fraud, and keep our website secure;

  • meet our legal and regulatory obligations.

4. Marketing

Where you have given consent, we may send you marketing emails about products, offers, and news. Every marketing email includes an unsubscribe link, and you can opt out at any time by clicking it or by emailing info@voyagershook.com. Opting out of marketing will not affect service messages relating to orders you have placed.

5. Sharing your information

We never sell your personal data. We share it only with parties that help us run our business, and only as far as necessary. These may include:

  • payment providers who process your transactions securely;

  • delivery and courier companies who fulfil your orders;

  • IT, hosting, and ecommerce platform providers that operate our website;

  • email and marketing service providers;

  • professional advisers such as accountants;

  • law enforcement or regulators where we are legally required to disclose information.

All third parties are required to keep your data secure and to use it only for the purposes we specify.

6. International transfers

Where any of our service providers process data outside the UK, we ensure appropriate safeguards are in place, such as UK adequacy regulations or standard contractual clauses, so that your data receives the same level of protection as it does in the UK.

7. How long we keep your data

We keep your personal data only for as long as necessary for the purposes set out in this policy. Order and transaction records are typically kept for six years to meet tax and accounting requirements. Account and marketing data is kept until you close your account or withdraw consent, after which it is deleted or anonymised.

8. How we protect your data

Our website uses SSL encryption to protect information in transit, and we apply appropriate technical and organisational measures to guard against unauthorised access, loss, or misuse of your data.

9. Your rights

Under UK GDPR you have the right to:

  • access the personal data we hold about you;

  • rectify inaccurate or incomplete data;

  • erase your data ("right to be forgotten") in certain circumstances;

  • restrict or object to our processing of your data;

  • data portability - receive your data in a portable format;

  • withdraw consent at any time where processing is based on consent.

To exercise any of these rights, email info@voyagershook.com. We will respond within one month. There is normally no charge.

10. Cookies

Our website uses cookies and similar technologies to operate the site, remember your preferences, analyse usage, and personalise content. You can manage your cookie choices through the cookie banner when you visit, or through your browser settings. For more detail, see our Cookie Policy.

11. Complaints

If you have a concern about how we handle your data, please contact us first so we can try to resolve it. You also have the right to complain to the UK Information Commissioner's Office (ICO) at any time:

12. Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with a revised "Last updated" date. Please check back periodically.